SEO and Google Ads solve different problems. Ads buy visibility today; SEO earns it over months, and keeps paying off after a campaign budget runs out. Most businesses need both, but they’re rarely built or measured the same way — which is why they’re offered as separate services rather than bundled into one line item.
Ongoing work starts with keyword strategy and on-page optimization — titles, headers, content structure — and extends into the technical fixes a search engine actually weighs when deciding what to rank.
What’s included:
Campaign strategy, setup, and hands-on management across search and shopping; built around measurable return.
Local listing setup, optimization, and ongoing management so your business shows up accurately in local search and maps.
A structured audit identifying what’s holding a site back, with a prioritized, plain-language plant to fix it.